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Before launching and scaling internet businesses in 2007, Matthias was on his way to a professional tennis career.
As Switzerland’s #1 junior, he competed on the European and World Junior Tour, representing Switzerland at both the European Championships and the World Junior Championships.
He competed directly against Rafael Nadal and Novak Djokovic, and was recruited by Roger Federer’s coach, and was even fortuntate to step onto the court to train and play with Federer himself.
Tennis instilled in Matthias the mindset of champions: discipline, precision, and resilience under pressure.
But a combination of injury and illness cut his career short, forcing him to confront one of life’s hardest lessons early: the power of change, and the necessity of pivoting when your plan no longer works.
In 2007, Matthias launched his first online business. Since then, his strategies and businesses have generated over $200 million in sales worldwide for his businesses, partners, and clients.
Along the way, he wrote best-selling books with over 100,000 copies sold, spoke to audiences of thousands, and personally advised entrepreneurs across dozens of industries.
Today, Matthias runs a portfolio of businesses with equity in information publishing, coaching, SaaS, ecommerce, health, and offline businesses.
His clients include CEOs, Olympic and professional athletes, business owners, founders, coaches, consultants, authors, and experts.
With two decades of running paid ads... starting on Google in the early 2000s and Facebook around 15 years ago...Matthias has managed and overseen 8 figures in paid ad spend.
He was the first CEO interviewed by Facebook for their "Inside Facebook" series at their European headquarters in Dublin.
Over the years, he's started, scaled, and sold multiple businesses and taught his strategies to tens of thousands of business owners worldwide at live events and virtual events.

He was the first CEO interviewed by Facebook for their "Inside Facebook" series at their European headquarters in Dublin.
Over the years, he's started, scaled, and sold multiple businesses and taught his strategies to tens of thousands of business owners worldwide at live events and virtual events.
Interviewed at Facebook's Headquarters in Dublin for their show "Inside Facebook".


Teaching marketing & advertising at live events and a view of Matthias' books authored.



I don’t need to sell this book to make money.
This is the exact blueprint I use across my portfolio companies every single day. And I wanted to make it so accessible that it feels like stealing.
I want to put Information Publishing Secrets into as many hands as possible... because this is the book I wish someone had given me when I first started publishing and selling information back in 2006.
From packaging and positioning to pricing, promotion, and publishing at scale, this book walks you through the exact process I’ve used to launch and oversee 1,000+ offers across multiple markets and languages.
It’s 20 years in the trenches, distilled into 332 pages you can mark up, model, and use.
I believe those who’ve succeeded in an industry have a responsibility to give back… not to impress people, but to raise the standard. And I’m in a fortunate position where I don’t rely on selling this knowledge to survive.
Because I run a portfolio of businesses (both inside and outside the information publishing space) I don’t depend on teaching people how to make money online.
And that’s exactly why I can be fully transparent and radically generous with what’s inside this book. This is the same system I use across my companies and investments: shared with you, step by step.
This also comes from my background as a professional athlete. I’ve seen far too many “overnight experts” start selling high-ticket masterminds and pretending to be veterans after just a few months online. That’s not how you build real credibility and it’s not how you create lasting results.
So inside the book, I show actual screenshots, archived sales pages, and hard proof going back to 2006, so you can see exactly how this has worked in real markets, for real businesses, over real time.
This book is my way of sharing what works… and helping good people win.
You can download the full digital version of Information Publishing Secrets right now for just $7.
Click below to get instant access… and peek behind the curtain to see how the top 1% of info marketers and publishers are building powerful businesses and freedom-based lifestyles they actually love.

